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What qualities do I look for in a writer? How can you understand my business? What training and qualifications do you have? How much does it cost to hire you? Could I write the material more cost effectively in house? How long does it take to receive the copy? What if I want to revise some of the copy?
What qualities do I look for in a writer?Obviously, good writing technique (style, grammar and usage) are important. I call these the tangibles, because you can easily evaluate these items by reviewing samples. However, a key intangible is good listening skill and is equally as important as good writing skill. I take an active interest in learning about your objectives before I write a single word. How can you understand my business?The most important part of any project is listening and understanding your objectives. I've worked in a variety of industries and have an aptitude for understanding value chains, business processes and technical concepts. Together, we'll identify your company's unique attributes and determine the best way to utilize my expertise to help you obtain your direct marketing objectives. What training and qualifications do you have?I have a business management degree with a concentration in communications. My 15 years' experience ranges from laboratory and industrial to high tech computers and software in project, marketing and product management, sales and customer service capacities. I'm experienced and comfortable working with a variety of levels within an organization -- executives, scientists and engineers and product/marketing management. In addition, I have training and extensive experience working on local and global teams as a leader, facilitator and individual contributor. Whatever your structure, I can easily adapt. How much does it cost to hire you?Fees are based on a per project basis starting at around $500. Let's
discuss what you're looking for and I'll provide a prompt price quote for your
specific project. To download a general price guideline,
click
here (.pdf file - If you don't have Adobe Acrobat, click
here for a free download) Could I write the material more cost effectively in house?That's a tough question. Business-to-business technical marketing not only requires technical aptitude, but marketing savvy and business acumen as well. It's a combination that's not easy to find. The question becomes, are you willing to sacrifice in-house resource throughput? Outsourcing lets you obtain the technical writing, marketing and business experience "on-demand." How long does it take to receive the copy?Ideally, I like to have about two to three weeks... it gives me time to carefully review each word and make certain I'm happy with the copy before submitting it to you. Let's discuss your deadline and determine the best time frame for you. How is the copy submitted?I can work with the most common file formats including Word, PowerPoint, text and html sent via e-mail. If you prefer, a hardcopy, I can submit your project via mail or fax. What if I want to revise some of the copy?That's fast and easy to do -- and there no charge for revisions, provided they are assigned within 30 days of your receipt of the copy are are not based on a change in the assignment after the copy has been submitted. I want you to be 100% satisfied. How do I order?When you're ready, simply e-mail, phone or fax your order along with any background information, brochures, sample letters, Web site URL. Tell me who you want to reach and with what product/service and I'll do the rest. If there are any questions, I'm a phone, fax or click away. |
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